Content With Purpose: How to Set Goals for Every Content Piece You Create

Content With Purpose: How to Set Goals for Every Content Piece You Create Guilty of producing content for the sake of it? Learn how to create content with a purpose and improve your content's overall performance. Content Strategy Series P5 – How to set content goals – Episode 29 Join Susan Diaz, Content Strategist, as […]

Top 20 Content Marketing Tools to Try Out

Top 20 Content Marketing Tools to Try Out Up your content game with some of the best and proven content marketing tools for research, collaboration, SEO, and analytics. 9 AI Social Media Marketing Tools 2022 | Content Creation, Automation, Competitor Analysis & More Discover the best AI social media marketing tools for content creation, automation, […]

Content Guidelines: Why Your Brand Needs a Style Guide

Content Guidelines: Why Your Brand Needs a Style Guide Looking to scale your content production? Then you'll need guidelines to keep your content consistently on-brand. Learn how to create a style guide here. Why You Need a Brand Style Guide Do you use a brand style guide for your written content? If so, good for […]

Rules for Guest Contributors

Rules for Guest Contributors Contributors are invited to write on a recurring publishing date (either monthly, every other month, or quarterly). (Note: No writing slots are currently available.) Guest Authors Tyeisha Brewer and the Authors of Perfection Doesn’t Exist Authors, Dr. Lynnette Powell, Dr. Shirley Bryant, Coach Carlotta Pace LSW, Mesha Thorton, Queen Cole, and […]

Google Launches Visual Guide To Search Elements

Google Launches Visual Guide To Search Elements Google launches a visual guide with illustrations and definitions of the most common search results features. Google — Year in Search 2021 In a year that continued to test many, the world searched “how to heal” more than ever. Whether they’re taking care of mental health, honoring a […]

20 Places You Should Be Sharing Your Content

20 Places You Should Be Sharing Your Content Writing and publishing blog posts or articles on your own website isn’t good enough. Here are 20 more places where you can, and should, share your content. OMG! Did the Queen just say that?! | Auditions | BGT 2019 Her Majesty, the Queen, joined us for the […]

A Complete Guide to PPC Ad Formats

A Complete Guide to PPC Ad Formats PPC ads come in many shapes and sizes. Here's an overview of the major PPC ad formats available across Google Ads and Microsoft Ads. Google Ads Tutorial 2023 (Full Beginner’s Guide) | Adwords In this google ads tutorial for beginners I show you step by step how to […]

10 New Social Media Platforms & Apps To Have On Your Radar

10 New Social Media Platforms & Apps To Have On Your Radar New social media platforms and apps are continuously popping up. To stay on top of new marketing trends and important apps, check out this article. Most Popular Social Media Platforms 1997 – 2020 In this data visualization video I look at the most […]

The 6 Most Important PPC KPIs You Should Be Tracking

The 6 Most Important PPC KPIs You Should Be Tracking PPC advertisers have so much data at their fingertips. Here we identify which paid search KPIs matter most and when to use them. How To develop great KPIs (Key Performance Indicators) for your business, department or project In this video I explain how to develop […]

How to Dominate Social Media Marketing: A Complete Strategy Guide

How to Dominate Social Media Marketing: A Complete Strategy Guide Learn the best social media marketing practices to boost your business’s visibility and customer engagement on the top social networks. Real Social Media Strategy Example and Walkthrough Here’s how I share a social media strategy presentation with a client! Walking you through a real social […]