The 6 Most Important PPC KPIs You Should Be Tracking


The 6 Most Important PPC KPIs You Should Be Tracking

PPC advertisers have so much data at their fingertips. Here we identify which paid search KPIs matter most and when to use them.

How To develop great KPIs (Key Performance Indicators) for your business, department or project

In this video I explain how to develop good KPIs, going through a template companies can use.

Article: How to develop effective KPIs:

Here is the template for developing KPIs: & &gsc.q=kpi%20template &

And here is a link to my KPI library:

If you would like more information on this topic, please feel free to visit my website and sign up for content updates! I write articles every week on various different topics such as Big Data, Blockchain, Key Performance Indicators & Metrics.

Visit the Key Performance Indicators & Metrics topic page here:

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PPC Analytics: Track the Most Important Metrics Video

Join Gianmarco Meli with Mina Elias as they talk about a better system to take control of metrics to leverage the true power of ad campaigns. Mina is the CEO of MMA Nutrition LLC and the founder of PPC University. He shares his method to keep track of metrics, analyze them, and make informative decisions. Here’s a breakdown of what to expect in this episode:

1.) Main metrics to track to control PPC efforts
2.) Analyze numbers in the spreadsheet
3.) Ballpark figures to follow when metrics go in the right direction
4.) What to do to get metrics back on track
5.) Advice to achieve more with less in Amazon PPC
6.) And so much more!
Planning to optimize your campaigns and give a trim to excessive ad spend? Here is a simple and easy-to-use template to diagnose your ad performance, make better decisions and turbocharge your product performance:

About Mina Elias:
Mina is a multiple seven-figure seller in the supplement industry, investor, Amazon PPC expert, and founder of the PPC university. Mina excels at developing cutting-edge supplements for different target audiences and combines his passion for supplements, his background in chemical engineering and chemistry, and his expertise in PPC to crush the competition on Amazon. His goal is to disrupt the supplement industry and make a significant positive impact by cleaning up the market and giving consumers the supplements they deserve.
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The Top 5 KPIs You NEED to be Tracking in Your Business TODAY!

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KPIs are important in your business, especially during downturns in the market like we have today. We need to be able to see where the leaks are, so we can ensure that we’re not losing money in any area of the business.

In our business, we stay on top of 5 different KPIs to make sure that everything runs smoothly and that we achieve our goals all the time.

Watch this video to learn what those 5 KPIs are, why they’re important, and why you need to implement them in your business too!

Key Talking Points of the Episode

[00:00] Introduction
[00:41] New Leads to Net Leads
[02:18] Net Leads to Appointments
[03:45] Appointments Set to Appointments Complete
[04:37] Appointments Complete to Closing Percentage
[05:01] Contracts to Deals Sold
[06:24] How these KPIs can help you in business

7 Key Ecommerce Metrics and KPIs To Track Weekly

7 Key Ecommerce Metrics and KPIs To Track Weekly. Conversion rate optimisation.
Track Data by Channel.
Don’t use only initial or last analytical data to integrate into ROI.
10X What Works, Leave The Rest.
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